Carlin, Mary (2007, April). The New Plastic. Retrieved April
29, 2007 from , Web site:
https://mycourses.udel.edu/SCRIPT/HRIM450_050_07S/scripts/student/serve_page.pl/HRIM450_050_07S/assignments/blog_assignment.htm?1156632400+1159553298+OFF+resources.htm+
The article “The New Plastic” talks about the top ten trends in gift cards and what to look for in the future of the gift card industry in restaurants. Web sales is number one, online sales will take pressure off onsite staff and will save them time. Multi unit companies can have one card for all the types of restaurants they run. So if Darden had gift cards they would be able to sell them for Red Lobster as well as Olive Garden. Multiple uses for these cards can help you track where the gift card are selling the most. If you had cards for the restaurant for food or for the bar where you can only get drinks with the card. Fourth is the staff incentive, instead of giving your employees money to spend somewhere else giving them a gift card to get things at your restaurant. Fifth is the special offers, with these special offers people will be able to see that they are saving money by buying a card for $90 when you get $100 in products. Personalization is the sixth trend, companies are able to personalize the front of card for holidays or birthday and a cheaper thing is using sleeves and having the standard design on the card. Leaving fees is taking money out for every month that they do not use the card; this is illegal in some states. Some card can include data of the person that bought the card kind of like a loyalty program. Cards are controlled from a different location to avoid problems with damage and theft. Biometrics will be replacing card and will store data or customers and their habits.
I feel that gift cards are not the new rage, but maybe in the restaurant industry they are starting to become known. Starbucks has been doing it for years as well as other small quick stop places. But recently the fast food and the casual dining industry has started using gift cards. I like the idea because it brings in revenue even if people don’t use it. As far as improving on gift cards I think the article has it right in that offer specials will bring people back. Offering employees card will show that they want them to enjoy their place of work when they are not working, employees may also give the card to a friend as a gift. The biometrics I feel will not work because people buy card for other people as gifts they usually don’t get it for themselves and I don’t see how that will work. The fees that the companies put on the cards is a scam that makes the company look cheap and the loyalty program will not work either because people don’t use the cards for themselves. Having multiple cards for different parts of the restaurant is a good idea because it will help control what customers can get and at what times.
Sunday, April 29, 2007
Sunday, April 15, 2007
Blog 4
Rock, Jerry (2007, March 14). RFID Door Locking Systems - Cool
Technology But Is It Worth the Price?. Retrieved April 14, 2007
from , Web site:
https://mycourses.udel.edu/SCRIPT/HRIM450_050_07S/scripts/student/serve_page.pl/HRIM450_050_07S/assignments/blog_assignment.htm?1156632400+1159553273+OFF+resources.htm+
Summary:
The article “RFID Door Locking Systems - Cool Technology But Is It Worth the Price?” talks about the new electronic locking systems for the hotel industry. Guest don’t usually notice what kind of locks a hotel room has, but to make the décor seem more Cost is the main factor that has caused the RFID locking systems not to be used in U.S. Hotels. Other systems that are offered are Biometric systems the read fingerprints or retinals. Smart card have the same capabilities of RFID but get complicated with storing information . Electronic keys are encoded with a chip and can be very costly and have trouble with other systems. Cell phones will soon be able to open doors to guest rooms. RFID cards are being utilized in resorts and theme parks. OnRFID is up and coming and they are also using RFID for inventory purposes. Once RFID becomes more popular their will be a surge in new technology to RFID systems. Some of the Advantages of RFID include
Low Battery Notification
Maintenance
Key farbs and other devices (marketing potential)
Wristbands for Waterparks
Electronic Wallet/Cashless Purchases
Unmanned Hotels
Cellular Phone Integration
Track Administrative Staff
Ease of Use (No Magnetic Swipe Malfunctions)
Reflection:
I did not feel as they explained the system very well in this article. I understand how RFID works but don’t understand how it can be used in the hotel guest room locking systems. They probably should have done an advantage vs. disadvantage of the systems that are available. I also see that the cell phone technology will work better for business travelers and biometrics will take over if the companies have a database for thumbprint and retinal scans. Although those systems are very expensive I feel that they will become ever important is making hotel rooms more secure. I feel that RFID will help with inventory in the restaurant industry. As far as theme parks are concerned the RFID will work best because theme parks have to deal with so many different things including hotel, restaurants, entrance to parks etc. The magnetic cards are on their way out and will be replaced by any of these systems but it will take time because of the cost involved in the systems and the hotel to look at the benefits and drawbacks of each of the locking systems. I myself like the biometric system the best because everyone has their own finger print.
Technology But Is It Worth the Price?. Retrieved April 14, 2007
from , Web site:
https://mycourses.udel.edu/SCRIPT/HRIM450_050_07S/scripts/student/serve_page.pl/HRIM450_050_07S/assignments/blog_assignment.htm?1156632400+1159553273+OFF+resources.htm+
Summary:
The article “RFID Door Locking Systems - Cool Technology But Is It Worth the Price?” talks about the new electronic locking systems for the hotel industry. Guest don’t usually notice what kind of locks a hotel room has, but to make the décor seem more Cost is the main factor that has caused the RFID locking systems not to be used in U.S. Hotels. Other systems that are offered are Biometric systems the read fingerprints or retinals. Smart card have the same capabilities of RFID but get complicated with storing information . Electronic keys are encoded with a chip and can be very costly and have trouble with other systems. Cell phones will soon be able to open doors to guest rooms. RFID cards are being utilized in resorts and theme parks. OnRFID is up and coming and they are also using RFID for inventory purposes. Once RFID becomes more popular their will be a surge in new technology to RFID systems. Some of the Advantages of RFID include
Low Battery Notification
Maintenance
Key farbs and other devices (marketing potential)
Wristbands for Waterparks
Electronic Wallet/Cashless Purchases
Unmanned Hotels
Cellular Phone Integration
Track Administrative Staff
Ease of Use (No Magnetic Swipe Malfunctions)
Reflection:
I did not feel as they explained the system very well in this article. I understand how RFID works but don’t understand how it can be used in the hotel guest room locking systems. They probably should have done an advantage vs. disadvantage of the systems that are available. I also see that the cell phone technology will work better for business travelers and biometrics will take over if the companies have a database for thumbprint and retinal scans. Although those systems are very expensive I feel that they will become ever important is making hotel rooms more secure. I feel that RFID will help with inventory in the restaurant industry. As far as theme parks are concerned the RFID will work best because theme parks have to deal with so many different things including hotel, restaurants, entrance to parks etc. The magnetic cards are on their way out and will be replaced by any of these systems but it will take time because of the cost involved in the systems and the hotel to look at the benefits and drawbacks of each of the locking systems. I myself like the biometric system the best because everyone has their own finger print.
Sunday, April 1, 2007
Blog 3
Mastroberte,Tammy (2007, March). The Kitchen Gets Technical.
Retrieved March 31, 2007 from , Web site:
https://mycourses.udel.edu/SCRIPT/HRIM450_050_07S/scripts/student/serve_page.pl/HRIM450_050_07S/assignments/blog_assignment.htm?1156632400+1159553165+OFF+resources.htm+
The restaurant industry has always been a lager in the technological area. Many restaurants are now implementing kitchen video display monitors for food orders. So why are restaurants implementing these technologies? It’s because they are making this equipment easier and easier to use. The equipment also helps with reporting and kitchen management. The screens are able to tell when food is running late and report what area need improvement in cooking time. Other systems that restaurants are using are Restaurant management systems or RMS. These systems are able to control theft and if employees offer discounts to customers. New POS systems can separate item for the kitchen to cook by the time needed to prep. The food item that takes the longest to cook will come out first followed closely by the next food item until the item with the short prep time gets sent to the kitchen. Table Management systems such as Open table can show when a customer arrives when the customer leaves the restaurant and what reservations the customer may have for any future occasions. If the system works with the POS the restaurant is able to know where certain tables are at with their meals which will improves efficiency of the host because they will be more accurate with the wait time.
The restaurant industry is finally seen that technology can be a friend and not an enemy. Technology is also becoming easier to use and cheaper as well. As far as the type of systems that they are developing I believe that the POS systems are going to be the most important because they are in the eye of the customers, especially if restaurants use POS systems that have handheld devices to make ordering a lot faster. These handheld POS will make it quicker to put in orders, servers won’t have to walk to the POS station and input the orders and they will be able to stay near their tables to help the guest more often. Kitchen management will be key to the restaurant in making sure orders are handled on a timely basis which I agree with the article will improve the reputation of the restaurant. I don’t know about the system the separates the food items my time of preparation. I feel as if it will cause too much confusion in the area where all the food has different timing. If special prep is needed on one item and it takes more time to cook it might throw all the items off timing and the computer won’t know that.
Retrieved March 31, 2007 from , Web site:
https://mycourses.udel.edu/SCRIPT/HRIM450_050_07S/scripts/student/serve_page.pl/HRIM450_050_07S/assignments/blog_assignment.htm?1156632400+1159553165+OFF+resources.htm+
The restaurant industry has always been a lager in the technological area. Many restaurants are now implementing kitchen video display monitors for food orders. So why are restaurants implementing these technologies? It’s because they are making this equipment easier and easier to use. The equipment also helps with reporting and kitchen management. The screens are able to tell when food is running late and report what area need improvement in cooking time. Other systems that restaurants are using are Restaurant management systems or RMS. These systems are able to control theft and if employees offer discounts to customers. New POS systems can separate item for the kitchen to cook by the time needed to prep. The food item that takes the longest to cook will come out first followed closely by the next food item until the item with the short prep time gets sent to the kitchen. Table Management systems such as Open table can show when a customer arrives when the customer leaves the restaurant and what reservations the customer may have for any future occasions. If the system works with the POS the restaurant is able to know where certain tables are at with their meals which will improves efficiency of the host because they will be more accurate with the wait time.
The restaurant industry is finally seen that technology can be a friend and not an enemy. Technology is also becoming easier to use and cheaper as well. As far as the type of systems that they are developing I believe that the POS systems are going to be the most important because they are in the eye of the customers, especially if restaurants use POS systems that have handheld devices to make ordering a lot faster. These handheld POS will make it quicker to put in orders, servers won’t have to walk to the POS station and input the orders and they will be able to stay near their tables to help the guest more often. Kitchen management will be key to the restaurant in making sure orders are handled on a timely basis which I agree with the article will improve the reputation of the restaurant. I don’t know about the system the separates the food items my time of preparation. I feel as if it will cause too much confusion in the area where all the food has different timing. If special prep is needed on one item and it takes more time to cook it might throw all the items off timing and the computer won’t know that.
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